Chaya David
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Recent activity by Chaya David-
FAQ: Data Enrichment Explained
Frequently Asked Questions: Data EnrichmentCommon questions about Fullpath's Data Enrichment feature — powered by Equifax — and how it affects Audience Builder, identity resolution, compliance, and...
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Data: Attribution Dashboard
OverviewThe Attribution Dashboard is designed to help customers evaluate the performance of their vendors, track trends over time, and make informed decisions based on aggregated vendor data across...
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Dealership Level Settings: Hours
Overview The Dealership Hours settings are configured during onboarding but may be edited / updated at any time. These settings impact several products and services connected to the Fullpath Market...
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CDP: Group Shopper
Overview The Fullpath CDP unifies user history and activity across dealership systems, first-party data, and user devices and channels to form a single entity for each Shopper. A Group Shopper (al...
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Why Googling Yourself Can Be Misleading
Overview This article covers the main reasons why searching for your dealership on Google and trying to find your own ad is unlikely to show a consistent result — and where to look instead for a r...
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CDP: Audience Report Subscriptions
OverviewThe Audience Report Subscriptions feature allows users to subscribe to receiving audience reports at the time and cadence they want. Each dynamic audience, once saved, may be subscribed to....
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Activation: Custom Campaign in Digital Advertising
Overview Dynamic Audiences enable customers with CDP Pro to create, sort, and save Dynamic lists of Shoppers with filters and conditions applied. These Shopper lists may be activated within Digita...
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CDP: Dynamic Audiences in Website Engagement
OverviewThe Dynamic Audiences enable customers with CDP Pro to create, sort, and save lists of Shoppers with filters and conditions applied. These Shopper lists may be leveraged within Website Enga...
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Audiences: Imported Lists
OverviewImported lists enable Dealerships to upload customers into the CDP. These customer lists may come from recall data, OEM lists, purchased lead lists, or any other external lists you want to ...
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Trouble Shooting: Facebook API Sync Error
If you're receiving a sync failure it is likely because the Facebook business page has changed permissions or password. To reset and fix the error complete the following steps. Est. Time: 10 m...