Alana Deluca

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Articles

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  • Activation: Website Engagement: Overview

    Overview The Website Engagement Overview Page is the best place for you to see what Fullpath's Website Engagement is bringing to your dealership. It displays the most important metrics that you wan...

  • Objective: Competitors

    Overview The Competitors objective is one of Fullpath's Digital Advertising's eight objectives. Objectives are a grouping within the ads structure and are pre-determined. Each objective contains a ...

  • CRM Link

    Overview CRM Link is an integration between your Dealership CRM and our CDXP Platform. This allows us to pull data directly from your CRM on an ongoing basis and leverage the customer, sales, appoi...

  • How To: Add to Your Competitor List

    Overview The Competitors objective used in Fullpath's Digital Advertising solution aims to target potential customers looking to shop your competitors as well as conquest customers who have shown i...

  • Supported CRMs

    OverviewCRM Data is a critical integration that the Fullpath CDP needs in order to provide a complete view of your Shoppers.  The table below outlines the CRM integrations supported by Fullpath as ...

  • Mobile Minibar

    Overview The Fullpath Mobile Minibar (MMB) is a mini version of the Website Engagement widget home screen for mobile users. MMB offers a better mobile experience to shoppers on the dealer site and ...

  • Fullpath Customer Billing FAQ

      When does billing start? Billing begins when products are pushed live. If you signed up for a Premium package and have bundled services, your billing period begins when Website Engagement or Digi...