Overview
As FTC (Federal Trade Commission) rules around vehicle pricing and advertising have tightened, dealers need a reliable way to make sure the offers reaching customers meet compliance requirements — without having to police every campaign by hand.
Offers Compliance is a rooftop-level settings page that lets you set that policy once. For every combination of offer source (like OEM or Dealership offers) and delivery channel (like Email or SMS), you choose whether only compliant offers are allowed to go out, or whether all offers can be sent.
How It Works
Offers Compliance gives you direct control over which offer types are sent through which channels for your rooftop — so you can decide, source by source, whether only FTC-compliant offers go out or all offers are allowed.
The page is organized as a grid: offer sources down one side, delivery channels across the other. Each cell in the grid can be in one of four states:
| Cell state | What it means |
|---|---|
| Checked | Only compliant offers will be sent through that source and channel. |
| Unchecked | All offers are allowed to be sent, compliant or not. |
| Locked | The source is always compliant on that channel — the setting can't be edited. |
| Off | The source isn't active on that channel. This state currently only appears for OEM Offers on Digital Ads. |
The rules that govern each source are as follows:
| Offer source | Behavior |
|---|---|
| Dynamic Payments | Locked as compliant on every channel. No configuration is needed or possible for this source. |
| OEM Offers | Each channel is an individual checkbox you can toggle, except where the source is inactive on that channel (Digital Ads shows as "Off" in that case). |
| Dealership Offers | Governed by a "Require all FTC compliance fields at offer creation" toggle. When this toggle is on, every Dealership Offers channel locks as compliant. When it's off, each channel becomes an editable checkbox. |
Where to Find It
Offers Compliance lives under Federal Compliance in your dealership account settings:
Settings > Dealership > Federal Compliance > Offers Compliance
Direct link: https://dashboard.fullpath.com/settings/dealership/federal-compliance
How to Use It
Review Dynamic Payments
Dynamic Payments is locked as compliant on every channel by default. No action is needed here.
Set OEM Offers by channel
For each channel, check the box to allow only compliant OEM offers, or leave it unchecked to allow all OEM offers. Channels where OEM Offers isn't active will show as "Off" and can't be edited.
Configure Dealership Offers
Decide whether to require compliance at the source:
- Turn Require all FTC compliance fields at offer creation on to lock every Dealership Offers channel as always compliant.
- Leave it off to set compliance channel by channel using the individual checkboxes.