Overview
The Budget History page provides a read-only record of your dealership's paid advertising budget for previous, completed months. Use this page to review how your total budget was distributed across advertising channels and campaigns, and to confirm actual spend against your allocated budget.
Where to Find It
Budget History is located in the Fullpath Dashboard under:
Activation › Paid Advertising › Budget History
https://dashboard.fullpath.com/acquire/budget-history
Who Has Access
The Budget History page is accessible to users with the following Dashboard permission levels:
| Permission Level | Access |
|---|---|
| View | Can access and review budget history |
| Edit | Can access and review budget history |
| Admin | Can access and review budget history |
Page-Level Controls
Budget History is organized as a month-by-month table. There is no date-range selector or global filter that applies across the whole page — each row of the table represents one completed month, and the export function respects any filters applied directly to the table (see below).
What You'll See
Each monthly entry on the Budget History page displays the following:
| Field | Definition |
|---|---|
| Month and Year | The billing period the budget applies to |
| Total Budget | The total advertising spend allocated for that month |
| Budget Allocations | How the budget was divided across advertising channels and campaigns (e.g., Google Search, Meta, Display) |
| Actual Spend | The amount actually spent within each channel or campaign for that month |
Common Use Cases
Budget History is most commonly used for:
- Spend auditing — verify that budget was spent as allocated across all channels for a given month.
- Co-op reimbursement — export a monthly snapshot to attach as supporting documentation when submitting for OEM co-op advertising funds.
- Month-over-month review — track how budget allocations have changed over time and compare spend across different months.
- Internal reporting — share historical budget data with dealership management, finance teams, or other stakeholders.
UX Functionality Summary
Budget History does not include a date-range selector, sort controls, or filters beyond the table itself. The one interactive element on the page is export:
- Export — generates a CSV of the main table only, excluding the graphs shown alongside it. If the table is filtered, the CSV reflects those filtered results.
Other Important Notes
- Read-only page: No edits, adjustments, or actions can be taken on this page. Budget changes must be made through your Fullpath account team or on the Budget Settings page.
- Current month not shown: Budget History reflects completed months only. The current month's budget is managed through your active Budget Settings.
- Data accuracy: Spend figures reflect data as reported by the advertising platforms. Minor discrepancies between platform-reported and invoiced amounts may occasionally occur.