Overview
The Curator Data Hub brings together unique integrations between the Curator platform and the Reynolds ecosystem. AI Insights is a feature within the Curator Data Hub that delivers AI-generated summaries of your dealership's key metrics directly inside the Fullpath Dashboard — no manual reporting or data exports required.
Insights are generated daily and monthly, covering shopper engagement, equity inventory activity, service appointment trends, and time-saving signals from the Unified Customer Profile (UCP). The language is intentionally constructive: Fullpath's LLM engine selects sentences that frame data as opportunities for action rather than reporting raw negative figures.
How to Access AI Insights
AI Insights is available exclusively to Curator clients. To navigate to the feature:
- Log in to the Curator Dashboard.
- In the left navigation, go to Data > Integration Hub.
- Select the AI Insights panel.
If AI Insights is not visible in your Integration Hub, confirm with your Fullpath account team that the Curator product is active for your account.
How AI Insights Works
When you open the AI Insights panel, the Dashboard calls Fullpath's AI flow engine (the curator/ai-insights flow endpoint). The engine pulls data from two time windows:
- Today — real-time metrics gathered since midnight for daily signals.
- Current month — cumulative metrics compared against the prior month.
The engine selects from six specialized insight nodes (with more to added in the near future). Each node is designed to generate a distinct, contextually relevant sentence. Sentences are never repeated across nodes — every insight adds unique value. The final panel displays the sentences chosen by the LLM as a short, scannable brief your team can act on immediately.
Insight Nodes: What Each One Covers
AI Insights draws on six LLM nodes. The table below describes what each node measures and shows example sentences that may appear in your brief.
Monthly Equity VIN Count | Reports the number of vehicles flagged with equity status in the current month as a factual data point. Gives your team a clear snapshot of active equity tracking in inventory. "This month, 14 vehicles were recorded with equity status, indicating active equity tracking in inventory management." |
Monthly Service Appointment Trend | Compares current-month service appointments against last month's volume, then frames the change as an opportunity for audience targeting via Suggested Audiences — without surfacing negative percentages. "Current service momentum is lighter than usual, offering a chance to explore Suggested Audiences for more appointments." "A calmer service flow this month opens opportunities to target Suggested Audiences and boost appointment scheduling." |
Today UCP Time Saved (Interactions) | Reflects today's shopper interaction signals relative to UCP activity. When signals are early or light, the insight directs users to the UCP to begin generating Shopper Summaries or Message Suggestions. "Today's interaction signals are still emerging; explore the UCP to begin creating Shopper Summaries and save time." "Shopper interaction flow is light so far today; open the UCP to start drafting Message Suggestions and boost efficiency." |
Today UCP Activity Status | Summarizes whether key UCP AI outputs — Shopper Summaries, Vehicle Comparison Talk Tracks, and Message Suggestions — have been generated today. Each sub-signal encourages proactive UCP engagement. "Today's data shows no new Shopper Summaries, indicating a quiet start to shopper engagement; explore the UCP to begin activity." "Vehicle Comparison Talk Tracks remain inactive today, signaling early interaction stages; consider reviewing the UCP for updates." "Message Suggestions have not been generated yet today, reflecting light communication flow; open the UCP to initiate messaging actions." |
Today Words Written / Time Saved | Tracks AI-written content output today — email and SMS suggestions generated via the UCP. When output is low, the insight prompts the team to review shopper activity to trigger tailored outreach. "Today's interaction signals are still emerging; explore the UCP to begin engaging shoppers effectively." "No email and SMS suggestions were generated today, so consider reviewing shopper activity to trigger tailored outreach." |
Node 2 (New equity VINs identified sentence) is used internally by the LLM during processing but is excluded from the final displayed insights.
How to Use AI Insights
Start Your Day with the Daily Brief
The today-focused nodes refresh throughout the day. Check AI Insights each morning to get a quick read on shopper engagement and UCP output before your first team standup.
Review Monthly Trends Mid-Month
The monthly nodes give you a running comparison against last month's service appointment volume and equity VIN counts. Use these to gauge momentum and decide whether to activate or expand Suggested Audiences for service campaigns.
Take Action from the Insight
Each insight sentence is designed to point toward a next step. Common actions include:
- Opening the UCP to generate Shopper Summaries for high-intent shoppers.
- Navigating to Suggested Audiences to build a service appointment campaign.
- Reviewing equity VIN counts alongside your sales team's pipeline.
- Creating Message Suggestions for email and SMS outreach when daily output is low.
Frequently Asked Questions
Who can see AI Insights?
AI Insights is available exclusively to clients on the Curator product. If you are a Curator client and do not see AI Insights in your Integration Hub, contact your Fullpath account team to confirm product activation.
Why don't the insights show negative numbers or percentages?
Fullpath's AI engine is specifically configured to frame all metrics as opportunities rather than deficits. This keeps the brief constructive and actionable. If service appointments are down month-over-month, for example, the insight highlights the opportunity to use Suggested Audiences rather than surfacing the percentage drop.
How often does AI Insights refresh?
Daily nodes (UCP activity, words written, time saved) reflect activity from the current calendar day and update as new shopper data comes in. Monthly nodes (equity VIN count, service appointment trend) reflect cumulative data for the current calendar month compared against the prior month.
What is the UCP?
The Unified Customer Profile (UCP) is the Fullpath tool that consolidates individual shopper data and generates AI-powered outputs such as Shopper Summaries, Vehicle Comparison Talk Tracks, and Message Suggestions for email and SMS. Several AI Insights nodes reference UCP activity as a signal of engagement and as an action destination.
What are Suggested Audiences?
Suggested Audiences are Fullpath-generated audience segments recommended based on your shopper data and performance trends. When service appointment volume is lighter than usual, AI Insights may suggest exploring Suggested Audiences to target shoppers who are likely candidates for service scheduling campaigns.
Can I export or share AI Insights?
AI Insights is displayed in-dashboard and is not currently exportable as a report. For sharing insights with your team, consider screenshotting the brief or copying the text manually.