Curator: Dashboard

Chaya David
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Structure

The top bar of the Curator Dealer Dashboard has 3 sections including: Data, Audiences, and Activation.

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Within each top bar section, the related side bar menu opens on the left allowing the user to dive deeper into each category of Data, Audiences, or Activation.

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  • The Data tab contains all reports and analysis of Dealership data connected to the CDP. 

  • Group and Enterprise reporting is available in this section as well.

  • Data integrations, mapping, and hygiene may also be accessed from within this tab.

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The Activation  tab contains Store and Group reports, as well as automated activation solutions: Audience Activation and Sales Tools.
   

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The Audiences  tab contains the saved Dynamic Audience, includes the Audience Builder and filters, and Imported Lists. Audiences also include Inventory Analysis and Starred Segments (saved lists of vehicles for analysis or activation).