SMS: Settings

Overview

In order to enable SMS campaigns in on account, SMS settings must be configured within the Dashboard. 

Navigation

SMS settings are nested in Audience Activation product menu under SMS Settings: https://dashboard.fullpath.com/settings/nurture/sms-settings 

1. Enter the Fullpath Dashboard
2. Navigate to account settings
3. Select Audience Activation product from dropdown
4. Select SMS settings

Settings

1. Minimum Days Between SMSs
   • The number of days Fullpath should wait between SMS communications to a customer
   • Default: 30 days
   • Input supported: number (0-999)
      
2. SMS Assistant Name
   • The name will be used for personalization in your SMS campaigns
   • Default: POC first name from sign up form
   • Input supported: Free text
      
3. SMS Reply Custom Instructions
   • Specifies what your bot should or should not discuss with shoppers (should be specific, not general guidelines)
   • Default: nothing applied
   • Input supported: free text
   • Format: up to 600 characters only
     
     
4. Dealership SMS Name
   • How the dealership name will appear in the SMS message
   • Fall back: Full Dealership name
   • Input supported: Free text
   • Must be under 20 characters
      
5. Minimum days between SMS
   • The minimum number of days Fullpath should wait between SMS communications to a customer
   • Default: 30 days
   • Input supported: number
   • Required: a minimum number is required
      
6. Lead SMS Engagement Timeline
   • The time period (days) for SMS engagement after a lead submission
   • Default: 180 days
   • Input supported: number
   • Required: a minimum number is required
      
7. Sale SMS Engagement Timeline

   • The time period (months) for SMS engagement after a sale
   • Default: 36 months
   • Input supported: number
   • Required: a minimum number is required
      
8. Service RO SMS Engagement Timeline

   • The time period (months) for SMS engagement after a Service RO
     • DMS must be connected, not all RO data supported, read more
   • Default: 18 months
   • Input supported: number
   • Required: a minimum number is required