Chaya David
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Recent activity by Chaya David-
Audiences: Download as CSV
OverviewThe Dynamic Audiences list builder allows users to create, manage, and activate shopper lists dynamically generated from CDP Shoppers. These lists facilitate targeted marketing and customer...
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CRM and DMS Link: Tekion
OverviewCRM and DMS Data is a critical source of Data which the Fullpath CDP utilizes across various marketing and sales solutions in order to connect and enhance interactions and customer engageme...
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CDP: Data Map
OverviewThe Data Map dashboard shows the CDP’s identity‑resolution and data hygiene activity. It clarifies which data has been integrated into the CDP and how Fullpath continuously cleans incoming ...
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Best Practices for Secure Data Transfers
OverviewAt Fullpath, we prioritize the security and integrity of your data. When undertaking data transfer projects, it’s essential to follow best practices to protect sensitive information and ens...
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Demand Gen in DigAd
OverviewDemand Gen is a new advertising channel within Fullpath Digital Advertising focused on high-funnel brand awareness campaigns. It uses video ads delivered via YouTube to target broad CRM-bas...
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Curator: CRM Opportunity Sync
Overview The Fullpath integration with Focus CRM, known as Curator, allows Curator Dashboard users to push new opportunities into their CRM by triggering new ADFs. This allows Dealer staff to proac...
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Dealership Level Settings: Hours
Overview The Dealership Hours settings are configured during onboarding but may be edited / updated at any time. These settings impact several products and services connected to the Fullpath Market...
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Audience Activation: Supported Service Campaigns by DMS Type
OverviewAs most service related campaigns sent within Audience Activation rely on available Service Data, Service campaigns will only run for those accounts where DMS is connected. Be aware, not al...
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Audience Activation Campaign Type: Intro to Service
Overview Fullpath supports several campaign types, each with different goals and audiences. The Intro to Service campaigns are a new set of service campaigns designed to help dealerships engage cus...
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Data: Multi-Store Comparison
OverviewThe CDP Multi-Store Comparison Report provides Enterprise customers with a one-stop-shop for quick analysis of the groups' Sales and Service efforts across one, some, or all rooftops in a D...