Chaya David
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Articles
Recent activity by Chaya David-
Lead Handling: Dealership Services
OverviewThe new Delivery feature within the Dealership Services page in Lead Handling settings allows dealerships to specify whether they offer vehicle delivery services and define the delivery rad...
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Audience Activation: Multi-Store Campaign Distribution
OverviewCampaign Distribution lets Group Admin users save time by creating a campaign once and distributing identical campaign copies across multiple stores which share the same audience. It is ava...
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Audience Activation Settings: Group Activation
OverviewGroup Activation features inside Audience Activation let a dealer group coordinate marketing and communications across all stores by sharing shopper events at the group level via the Fullp...
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Activation: Digital Advertising Overview Page
OverviewThe DigAd Overview page provides a consolidated view of ad performance across Search, Social, Display (DV360), Performance Max, Demand Gen, and Programmatic campaigns. The page is divided i...
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Agents: Omni
OverviewOmni is a dealer-facing, secure GPT environment built by Fullpath. Unlike public LLMs, Omni is trained on the dealership’s own data, integrates with the dealership Customer Data Platform (C...
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Activation: Amazon Performance Overview
OverviewThe Amazon Performance Reporting page provides a consolidated view of campaign performance for the Amazon channel in the DigAd product. It’s organized into two main sections: Cross Channel ...
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Audience Activation: Custom Campaign Best Practices
Custom Campaign Creation Best Practices GuideBelow is a quick guide to help you launch and send custom campaigns with the best chance of reaching customers. It covers domain warm‑up, how custom cam...
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Lead Handling: Lead Handling and Downtime
OverviewBecause Lead Handling Agent is integrated with VinSolutions, any VinSolutions errors or downtime prevent the agent from working in real time. When leads are delayed and delivered to the age...
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What You Need to Know about our Lead Handling Agent
We know there's a lot to keep track of right now — evolving rules, carrier requirements, and CRM quirks can feel overwhelming. This article provides some insight into what dealers need to know and ...
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What You Need to Know about Audience Activation Lead Handling
We know there's a lot to keep track of right now — evolving rules, carrier requirements, and CRM quirks can feel overwhelming. This article provides some insight into what dealers need to know and ...