The Fullpath Enablement Team has created the below file for download and use by internal team members and our partners. This list of pre-built audiences should serve as a starting point for your dealership's custom audience building needs. For additional assistance and guidance on CDP Audience Building - schedule time with the Fullpath Dealer Enablement Team for a personalized session.
How to download, install, and use the Audience Builder Bookmark Folder:
Step #1: Download the "CDP Audiences Bookmarks.html" file from this Google Drive Folder
Step #2: Open Web Browser & Find "Bookmark Manager" ex: Chrome
Step #3: Select the 3 vertical dots in the upper right hand corner and find "Import Bookmarks"
Step #4: Select "CDP Audiences Bookmarks" file and "Open"
Step #5: Find "Imported" Folder and Open to find "CDP Audiences"
Step # 6:Drag and drop CDP Audiences Folder to the location of your choosing.
Note - the bookmarked audiences should return results for the most recent store you are logged into. When selecting an audience, you should have the ability to navigate between stores (if within a group) to have that set of audience filters automatically apply to the newly selected stores customer data. Saving will make a unique audience in that newly selected store.
